The Problem

-The customer requested a custom design solution to enhance his new fitness training facility (a business within a retail food store) while adding privacy to his large store-front windows
-Working within a specific budget that includes on-location photography, graphic composition and a long-lasting application
-Create an attractice display of graphics that tells their story with photos to draw customers in to enquire more information


The Solution

-Capture the essence of personalized fitness trainers through multiple photo-shoots at other My Fit Life facilities
-Printing on adhesive block-out mesh window material that allows viewers to see “out” but not “in” – accomplishing a great sense of privacy for customers being trained inside
-Striking window-panel designs that depict the training environment and also communicates their mission statement, services provided and contact information

Environmental Design